Digital Marketing Coordinator

 
Job Title: Digital Marketing Coordinator
Reports to: Marketing Manager
Location: Cellar-Tek Kelowna
 

Overview
We are looking for an eager individual looking to grow their experience in digital marketing. This new role will work with our Marketing Manager and Website developer to implement digital strategies.
 

Core Duties and Responsibilities
The Digital Marketing Coordinator will largely be focused on our owned mediums (social media, website, newsletters, etc) and making sure our brand plan is consistently communicated. Tasks may include (but not limited to): Website Management
  • Manage day-to-day content updates across our brands
  • Keep website up-to-date with new initiatives, events, products, etc
  • Implement Tracking where applicable
  • Working with website developer to integrate E-com
  • Some HTML may be required
Social Media
  • Develop Monthly Social Media Calendar
  • Schedule Social Posts in Scheduling Tool
  • Request any photography assets needed to align with the social calendar
  • Analyze best performing content & adapt strategy accordingly
Email Marketing
  • Maintain Email Communication Calendar
  • Act as a gatekeeper to ensure our emails are customer-centric & provide value
  • Make suggestions on new content topics that can engage our customers
  • Work with internal teams to approve content where appropriate
Project Management
  • Organize & shift tasks to meet goals & timeline
  • Regularly communicate with our team to ensure projects are aligned
  • Ensure our efforts are trackable & metrics are always clearly defined
  • Summarize Results / Opportunities for key stakeholders
 
Job Requirements
  • Excellent verbal and written communication skills
  • Creative writing and/or social media community management
  • Experience with social media software/management tools
  • Experience with Email Marketing Software
  • Understanding of current social media and email marketing best practice
  • Ability to establish and meet deadlines
  • Strong project management skills
  •  1-2 years marketing experience
  • Bachelor’s degree or diploma in marketing
  • Adobe Creative Suite skills considered an asset
 
Please email a copy of your cover letter and resume to pglockner@cellartek.com clearly stating your name and the role you are applying for in the subject line.